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2025-11-26 05:05:10 -

🎤 Inside SM, JYP, and HYBE: How the Big 3 Shape the K-pop Industry

When you think of K-pop, three names instantly come to mind — SM Entertainment, JYP Entertainment, and HYBE. Known as the “Big 3” (though some now say “Big 4” including YG), these companies built the foundations of modern K-pop and continue to set trends across music, performance, fashion, and global marketing. Let’s take a closer look at how each company...

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